How are things going?
We're up to day 4 of your mini-course.
Are you finding some helpful tips that you can take
away from this course and use in your business?
Today, more important power words that convert
browsers into buyers and a fast tip on dealing with
complaining customers.
They're new and exciting..
Here's today's tips! (See how I used some power
words in this introduction)
19 - Use the words "you/your" in your ad. People
want to know that you are talking to them. This'll
make them feel important and attract them to read
the whole ad. For example, you could say, "You
could be the winner in our next contest!" Another
example would be, "You are experiencing the
benefits already, aren't you?"
20 - Use the word "important" in your ad. People do
not want to miss important information that could
For example, your headline could read, "Important
Warning!...” Another example could be, "Important!
Stop And Take Notice!..."
21 - Use the word "new" in your ad. People want
new products or services that will improve their lives
like new information, tastes, technology, results, etc.
For example, you could say, "Learn a new
revolutionary way to lose weight!” Another example
would be, “New! Just Released!..."
23 - End your sales letter or ad copy with a strong
closing. It could be a free bonus, a discount price,
a benefit reminder, an ordering deadline, etc. For
example, you could say, "P.S. Remember, you'll
get 5 bonuses valued at $245!" Another example
would be, "P.S. Like mentioned earlier, if you order
today you'll get 45% off!"
24 - Please your complaining customers. You can
refund their money, give them a discount, give them
a free gift, solve the problem quickly, etc. For
example, you could say, "I understand how you
must feel, so I'm giving you a complete refund."
Another example would be, "I’ve been in your
shoes before. I'm going to give you a 50% discount
on your next purchase."
22 - Show your prospects how much enthusiasm
you have for your product and business. If you're
convincing enough, they will be enthusiastic too.
For example, you could say, "I'm so EXCITED
about our new product!” Another example would
be, "I can't wait for you to experience these benefits!"
That's it for today. I've got a final set of useful tips
tomorrow (your final lesson).
If you're finding these tips useful, I'd love to hear
from you.
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